CEE Bankwatch Network is the largest network of grassroots, environmental and human rights groups in central and eastern Europe. Organisation monitors public finance institutions that are responsible for hundreds of billions of investments. Their goal is to make Europe a fairer, cleaner and sustainable place.

Working closely with the communication team, we've created a design system for the Bankwatch Network. The visual identity manual plays a crucial role in effectively communicating Bankwatch's campaigns.

CEE Bankwatch Network is the largest network of grassroots, environmental and human rights groups in central and eastern Europe. Organisation monitors public finance institutions that are responsible for hundreds of billions of investments. Their goal is to make Europe a fairer, cleaner and sustainable place.

Working closely with the communication team, we've created a design system for the Bankwatch Network. The visual identity manual plays a crucial role in effectively communicating Bankwatch's campaigns.

To achieve this, we organized brand materials and created a structured grid system for social media content and publications. We emphasized the letter "B" as a distinctive graphic element, defined the protected area around the existing logo, established a color palette, and selected typography. To firmly establish the visual identity, we also developed an iconography that gives Bankwatch's activities and campaign areas a cohesive look.

The goal of these design choices was to create a consistent and memorable brand image, while also making the process of creating in-house communications much easier.

To achieve this, we organized brand materials and created a structured grid system for social media content and publications. We emphasized the letter "B" as a distinctive graphic element, defined the protected area around the existing logo, established a color palette, and selected typography. To firmly establish the visual identity, we also developed an iconography that gives Bankwatch's activities and campaign areas a cohesive look.

The goal of these design choices was to create a consistent and memorable brand image, while also making the process of creating in-house communications much easier.