Say hi to solar energy

Highly bespoke brand identity for relationship lawyers

Say hi to solar energy

Client: Hi Energy

Delivery: Brand Identity

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Over the past two decades, solar energy has evolved from a niche idea into an important branch of the energy industry. Hi Energy distributes solar energy to companies and households.

We designed the brand’s logotype. The creative idea behind it is based on emphasizing good interpersonal energy, which manifests itself in the word of greeting 'Hi'. Just as solar energy builds a better world, a smarter world, good interpersonal energy likewise builds a better world and better relationships. In conceiving the logotype, we used blue (the color of the sky) and green (the color of ecology).

Over the past two decades, solar energy has evolved from a niche idea into an important branch of the energy industry. Hi Energy distributes solar energy to companies and households.

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Creative Direction: Magda Paszewska

Design: Nina Izycka

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