Rural Voices

Highly bespoke brand identity for relationship lawyers

Sulphur waters medical resort

Scope of work Brand Identity

Scope of Work Brand Identity

Youth from big cities has more access to knowlegde and opportunities to engage themselves into climate related activities. At the same time young people from rural and small-urban areas of the EU are left aside.

Rural Voices 2030 is an international collaboration of 13 organizations with the objective of strengthening climate change awareness among young people from rural and small urban areas in the European Union.

The logo concept centers around a brain (or head) symbolizing education, with a positive outcome connected to the environment. We aim to illustrate how the program plants seeds of change in participants' minds and highlight the energy driving positive transformation, reflecting the dynamic nature of youth.

After the logo was approved, we developed collateral materials, including business cards, envelopes, flags, and office branding. The final step was creating a comprehensive brand book to ensure consistency across all platforms and materials.

Creative Direction: Magda Paszewska

Design: Anastasiia Ivanova